The evolution of media, marketing and brands!

Just Live, but already with 1000+ translated postings of Mensmerk.nl.

Brand: hostbasket

Hostbasket has Kim answer all questions

in Brand Evolution on Apr 20th 06:28, translated by winning letters

Hostbasket, the Hosting Solution Provider from Gent (Belgium), introduces Kim: the virtual assistant who can help clients with questions about or advice on hosting packages. It all works through natural language (selfservice company, Dutch). Brands more and more start dialogues with individual consumers. More and more of these dialogues are computerized, to be able to offer 24-hours-a-day service, and to reduce costs. Complex questions are still answered by real people. The consumer however is helped by the computer in most cases, and only rarely gets to speak to a live person. That person then is a real specialist. This is a small step in that direction.