Docent

The inspiring part of teaching is that the students often are very seriously involved in the topic. In some ways they even are experts, which makes teaching these kinds of groups very inspiring for myself. The topics often touch brands, Customer Retention Management, experiences, business innovation, or interactivity.

I have worked with students from various institutions in the Netherlands: EURIB, Hogeschool van Amsterdam, InHolland, NHTV, Beeckesteijn Business School, Haagse Hogeschool.

Working with students of the Hogeschool van Amsterdam

Egbert-Jan van Bel, Beeckesteijn Business School:

“Erwin van Lun really did a great job during a marketing training week for one of our clients, a global and prestigious consultancy organization. About 24 participants, all sr consultants in CRM and ICT were very enthusiastic while Erwin took us by the hand and lead us through the branding and future communication arena. Erwin’s knowledge and animated style of lecturing was very interesting, erudite and funny! Great mix for an outstanding educating session. The overall rating for Erwin’s lecture was a 9 on a scale 10.”

Vincent Alberts, Hogeschool van Amsterdam:

“I hired Erwin to help shape the future of brands for my marketing communications students. To give them insights how things could change; what to look for when you are doing research; what new developments to take into account when making up marketing plans; what new theories are gaining momentum in our world. We were all thrilled to have had him around.”