Funda New House Plan goes beyond real estate

in Brand Evolution on Jan 13th, 2008 18:54

Dutch housing site Funda’s New House Plan goes beyond just buying real estate. Financing, remodeling, moving, and aspects like the interior are discussed as well (following mf). Starting at the primary comparison of houses, Funda now is also offering other products in cooperation with partners. The consumer however doesn’t want to be bound to one supplier: he or she wants to have a choice. In a next phase Funda will also compare mortgages, title companies, movers, contractors, and energy suppliers. That will be the moment the consumer starts paying for these services. As a subscriber, per advice, or by paying commission. Information about the rates will have to be shown openly. Broadening the supply is a small step in that direction.