Fietsersbond helps planning bike routes

in Brand Evolution, Personal brands, Sport, Travel on Jan 26th, 2008 08:33

The Dutch Fietsersbond (cyclists’ organization) makes it possible to plan routes through its bike route planner (ld, Dutch). In sports, in transport, in entertainment: brands will support us in all kinds of ways. We don’t have to think ourselves any more, we only have to be. With brands as our coaches.