Dance mat helps you dance to music
This Dansmat.info dance mat has you stand on 4 arrows: up, down, left and right. The mat is connected to the PC and on the screen you see arrows, appearing to the rhythm of the music. The purpose is to tap the right arrow at the right moment. If you do it right, you can get points and choose harder songs (dm). We here see the experience economy take shape: an economy in which money is made by giving us personal experiences at our own place. With that a dance coach evolves, a form of a personal sports brand, a brand that teaches you how to dance (although still very simple, but it is a beginning). And finally this is just the media evolution in which all we do (walk, cry, jump, talk, turn, type) is used by brands on the other side of the medium, and through which they can shape the dialogue with us. We will see lots of developments here.
