Cell phone will soon read bar codes
Google soon will introduce Android, their own system for phones, which also can read bar codes. The system can read several types of codes, among which the QR code (mb, Dutch). That means starting next year, we can aim our mobile phones to all products containing bar codes. Then the dialogue with the brand can start. In a next step we will be able to wireless read the RFID code, and then see the unique product, so that the brand can see directly that you are the owner of the product. To then open up a 3D brand world on all screens around you, initiated by your cell phone. We are getting closer to the future in small steps every day.